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Advice
for Sellers
12 Questions to Ask When Choosing Your REALTOR®
Make sure you choose a REALTOR® who will provide top-notch
service and meet your unique needs.
- How long have you been in residential real estate sales?
While experience is no guarantee of skill, real estate —
like many other professions — is mostly learned on the job.
- What designations do you hold? Designations
such as GRI and CRS®, which require that agents take additional,
specialized real estate training, are held only by about one-quarter
of real estate practitioners.
- How many homes did you and your real estate brokerage
sell last year? By asking this question, you’ll
get a good idea of how much experience the practitioner has.
- How many days did it take you to sell the average home?
How did that compare to the overall market? The REALTOR®
you interview should have these facts on hand, and be able to
present market statistics from the local MLS to provide a comparison.
- How close to the initial asking prices of the homes
you sold were the final sale prices? This is one indication
of how skilled the REALTOR® is at pricing homes and marketing
to suitable buyers. Of course, other factors also may be at play,
including an exceptionally hot or cool real estate market.
- What types of specific marketing systems and approaches
will you use to sell my home? You don’t want someone
who’s going to put a For Sale sign in the yard and hope
for the best. Look for someone who has aggressive and innovative
approaches, and knows how to market your property competitively
on the Internet. Buyers today want information fast, so it’s
important that your REALTOR® is responsive.
- Will you represent me exclusively, or will you represent
both the buyer and the seller in the transaction? While
it’s usually legal to represent both parties in a transaction,
it’s important to understand where the practitioner’s
obligations lie. Your REALTOR® should explain his or her agency
relationship to you and describe the rights of each party.
- Can you recommend service providers who can help me
obtain a mortgage, make home repairs, and help with other things
I need done? Because REALTORS® are immersed in the
industry, they’re wonderful resources as you seek lenders,
home improvement companies, and other home service providers.
Practitioners should generally recommend more than one provider
and let you know if they have any special relationship with or
receive compensation from any of the providers.
- What type of support and supervision does your brokerage
office provide to you? Having resources such as in-house
support staff, access to a real estate attorney, and assistance
with technology can help an agent sell your home.
- What’s your business philosophy? While
there’s no right answer to this question, the response will
help you assess what’s important to the agent and determine
how closely the agent’s goals and business emphasis mesh
with your own.
- How will you keep me informed about the progress of
my transaction? How frequently? Again, this is not a
question with a correct answer, but how you judge the response
will reflect your own desires. Do you want updates twice a week
or do you prefer not to be bothered unless there’s a hot
prospect? Do you prefer phone, e-mail, or a personal visit?
- Could you please give me the names and phone numbers
of your three most recent clients? Ask recent clients
if they would work with this REALTOR® again. Find out whether
they were pleased with the communication style, follow-up, and
work ethic of the REALTOR®.
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